Marketing CRM Sr. Analyst

Unisys · Bangalore, IN

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What success looks like in this role: CRM & Platform Administration • Own end-to-end CRM campaign creation and execution, including automation rules that ensure accurate attribution and reliable reporting. • Manage data imports and ongoing data integrity across the CRM, forms, landing pages, and third-party data sources — preventing orphaned leads, broken tracking, and duplicate records. • Troubleshoot system errors affecting lead flow, working cross-functionally to resolve...