Senior Manager / Deputy General Manager - Creatives and Content

Tata Motors · Mumbai, IN

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Purpose of the Role: To develop and deploy content strategy by creating targeted creative pieces using research and analytics. This supports the company’s objectives across the brand's omni-channel platforms. Job Responsibilities: 1. Develop Content Strategy: Build a cross-platform/omni-channel content strategy aligned to brand pillars and business priorities, ensuring consistent tone of voice across all content. 2. Manage Development of Sales Literature: Collaborate with...